Torch Your Visceral Fat
And Get Rid Of The Gut For Good
Get the proven system that's already helped 100s of men over 40 strip off their belly fat and build a lean physique - without cutting out pizza and pasta, or wasting hours on the treadmill.
Sam
“I lost 65lbs and learnt how to build exercise & healthy food into my life without having to overhaul it.
10/10 recommend.”
★★★★★
Pete
“I feel 10 years younger! I've got my energy and my confidence back. Hands down the best program I've tried"
★★★★★
James
“The accountability has been a
game-changer. Doug gave me a simple plan that was easy to follow. I just wish I'd started sooner!"
★★★★★
Does This Sound Like You?
✅ Every time you try and get back into shape life knocks you off track, and you end up back at square one again.
✅ You're running on fumes by 3pm every day, and you feel like a phone that's stuck on low power mode.
✅ You don't even recognise yourself in the mirror anymore, and it's destroying your self confidence.
✅ You’re sick of the bullsh*t and just want a plan that's easy to follow and actually works.
If you're nodding your head, then keep reading...
Here's The Problem
Most fitness programs expect you to re-arrange your entire life, cut out all the food you love, and spend your life at the gym. That's why they fail.
The Primal Protocol is built around your life. So whether you're stuck behind a desk or juggling kids and chaos every day, I'll give you all the tools you need to finally see results that stick.
Their Way
❌ 5 random workouts a week
❌ Crash diets
❌ Cookie cutter plans
❌ Burnout and frustration
The Primal Protocol
✅ 3 structured workouts a week
✅ Flexible nutrition system
✅ Personalised plan
✅ Visible results that last
What You Get
🏋️ All your workouts and nutrition taken care of
📲 Direct access to Doug as your coach
✅ Real accountability to keep you on track
🎥 Exclusive access to over 100 videos not on YouTube
💪🏼 Visible results (or your money back)
How It Works
Step 1: Launch 🚀
You'll receive your personalised workout and nutrition plan within 24 hours, so you can start straight away.
You’ll also get access to exercise demo videos so you know exactly what to do, as well as my Anti-Diet Recipe Book, so you can burn fat without living on salads.
Then we’ll jump on a kick-off call so I can walk you through everything, answer your questions, and make sure you feel 100% confident.
Step 2: Build 🏗️
You’ll get a dashboard to track your progress and help you build the habits that get real results.
I'll keep you on track with weekly accountability check-ins and monthly coaching calls.
And you’ll get my private phone number so you have direct access to me.
Step 3: Transform 🔋
You won’t recognise yourself in the mirror by the end of the program.
Your stomach will be flat, your arms will fill out your t-shirts, your belt will be two notches tighter, and you'll have ten times the energy and confidence.
And your only complaint will be the fact you have to buy a whole new wardrobe!
Matt
"My Testosterone levels were sub-optimal before I started. Now I feel like a different man! Doug was there every step of the way and I cannot praise him enough!"
★★★★★
Glenn
"This program has fitted perfectly with my schedule. I've gone from overweight 'dadbod' to the best shape of my life. Now my son asks if his daddy is going on Gladiators!"
★★★★★
Will
"I can't recommend Doug highly enough! I've always struggled to stick to a routine but Doug guided me through every step . I was so happy I extended straight away."
★★★★★
Money Back Guarantee
You’ve probably tried other programs in the past, and I'm guessing you didn't get the results you hoped for.
But I've got so much confidence in my program that I'm happy to offer you a full money back guarantee.
That means if you follow your program and don't get amazing results, I’ll refund your money. No questions asked.
John
"I’ve seen positive changes in my body that I didn't think I'd see! Doug helped me with my nutrition, habits & mental health"
★★★★★
Sam
"Doug created a bespoke plan for me, told me exactly what I needed to do and motivates me in exactly the way I needed!
★★★★★
Umar
"I followed Doug's advice and the results speak for themself. I lose so much belly fat in 2 months and now I know what works!"
★★★★★
Premium Online Coaching
£597 / $749 for 12 weeks
✅ Personalised gym or home workout program
✅ Personalised calorie & nutrition targets in line with your goal
✅ Weekly check in's and a monthly coaching call with Doug
✅ Lifetime access to the exclusive community
✅ Access to 120 healthy, high protein recipes
✅ Access to the exclusive video classroom with over 100 lessons
✅ Money back guarantee if you don't get results!
OR
Ready To Lock In?
The trainer in your local gym will charge you $75 a week just to count your reps and tell you to "eat more protein".
I'll build you your own personalised workout and nutrition program, hold you accountable at every step, and get you in the best shape of your life...for a fraction of the price.
16 Week Elite Program
Now just $997
✅ 24 Hour Fast Track Set Up
✅ Private Kick Off Call with Doug
✅ Workout Program & Nutrition Targets
✅ Daily WhatsApp Support
✅ Weekly Accountability Check In
✅ Monthly Coaching Call with Doug
✅ Access to the Private Community
✅ Full Money Back Guarantee
✅ Bonus #1: Unlimited Access to Doug A.I.
✅ Bonus #2: Exclusive Video Content (not on YT)
✅ Bonus #3: Copy of The Anti Diet Recipe Book
*Financing Options Available On Request*
Still On The Fence?
I understand! Investing in your health isn’t something you take lightly.
If you’ve got a question or you'd like to find out about the financing options that are available, please leave your details and I’ll be in touch within 24 hours
FAQs
Who is this program for?
80% of the people I work with are Men aged 35-50, but I have results which prove this program works well for anyone who is ready to follow it.
How does online coaching work?
You will get a workout program sent straight to your phone which you can do at your convenience. Then you'll complete a check in each week for accountability, and you can message me anytime on WhatsApp, iMessage or Email if you have questions.
How soon can I expect results?
I've seen clients lose 10lbs in the first week, but other people's body's can be more stubborn! However, if you follow the program I guarantee that you will get amazing results within 90 days.
Is this for the UK only?
This is for anyone in the world who is ready to take action! I work with people from the US, UK, Australia, NZ and many other countries.
Why is the program 12 weeks?
I've tried week to week, month to month, and 4, 8 & 12 week programs. After 5 years experience I have the data which proves that the 12 week program gets people the best results. Best results = best value for you!
What will my meal plan look like?
I’m not going to give you one! They're restrictive, boring, and bottom line…they don’t work. The best approach with your Nutrition is a flexible one. So I’ll give you targets to aim for, and teach you how to manage your own nutrition, which is a better long term solution.
How often do I have to exercise?
You decide! When you complete the onboarding form you get to tell me how much time you want to allocate to training each week and then I'll build you a workout plan that fits into your routine.
Can I workout at home?
Yes. I will create you a personalised workout plan that you can do in the gym or at home.
Why should I choose you?
Maybe you should, maybe you shouldn't! The coach - client relationship becomes a very personal one and it only works we get along and trust one another.
I have more questions! How can I get in contact with you?
Email me at [email protected] and I am happy to answer any other questions you have.
Torch Your Visceral Fat
And Get Rid Of The Gut For Good
Get the proven system that's already helped 100s of men over 40 strip off their belly fat and build a lean physique - without cutting out pizza or wasting hours on the treadmill
Sam
“I lost 65lbs and learnt how to build exercise & healthy food into my life without having to overhaul it. 10/10 recommend.”
★★★★★
James
“The accountability has been a
game-changer. Doug gave me a simple plan that was easy to follow. I just wish I'd started sooner!"
★★★★★
Does This
Sound Like You?
✅ Every time you try and get back into shape life knocks you off track, and you end up back at square one again.
✅ You're running on fumes by 3pm every day, and you feel like a phone that's stuck on low power mode.
✅ You don't even recognise yourself in the mirror anymore, and it's destroying your self confidence.
✅ You’re sick of the bullsh*t and just want a plan that's easy to follow and actually works.
If you're nodding your head, then keep reading...
Here's The Problem
Most fitness programs expect you to re-arrange your entire life, cut out all the food you love, and spend your life at the gym. That's why they fail.
Their Way
❌ 5 random workouts a week
❌ Crash diets
❌ Cookie cutter plans
❌ Burnout and frustration
The Primal Protocol
✅ 3 structured workouts a week
✅ Flexible nutrition system
✅ Personalised plan
✅ Visible results that last
The Primal Protocol is built around your life. So whether you're stuck behind a desk or juggling kids and chaos every day, I'll give you all the tools you need to finally see results that stick.
What You Get
🏋️ All your workouts and nutrition
taken care of
📲 Direct access to Doug as your coach
✅ Real accountability to keep you
on track
🎥 Exclusive access to over 100 videos not on YouTube
💪🏼 Visible results (or your money back)
How It Works
Step 1: Launch 🚀
You'll receive your personalised workout and nutrition plan within 24 hours, so you can start straight away.
You’ll get access to exercise demo videos so you know exactly what to do, as well as my Anti-Diet Recipe Book, so you can burn fat without living on salads.
Then we’ll jump on a kick-off call so I can walk you through everything, answer your questions, and make sure you feel 100% confident.
Step 2: Build 🏗️
You’ll get a dashboard to track your progress and help you build the habits that get real results.
I'll keep you on track with weekly accountability check-ins and monthly coaching calls.
And you’ll get my private phone number so you have direct access to me.
Step 3: Transform 🔋
You won’t recognise yourself in the mirror by the end of the program.
Your stomach will be flat, your arms will fill out your t-shirts, your belt will be two notches tighter, and you'll have ten times the energy and confidence.
And your only complaint will be the fact you have to buy a whole new wardrobe!
Pete
“I feel 10 years younger! I've finally got my energy and my confidence back. Hands down the best program I've ever tried"
★★★★★
Will
"I can't recommend Doug highly enough! I've always struggled to stick to a routine but Doug guided me through every step . I was so happy I extended straight away."
★★★★★
Premium Online Coaching
£597 / $749 for 12 weeks
✅ Personalised gym or home workout program
✅ Custom calorie & nutrition targets in line with your goal
✅ Weekly check in's and a monthly coaching call with Doug
✅ Lifetime access to the exclusive community
✅ Access to 120 healthy, high protein recipes
✅ Access to the exclusive video classroom with over 100 lessons
✅ Money back guarantee if you don't get results!
OR
Money Back Guarantee
You’ve probably tried other programs in the past, and I'm guessing you didn't get the results you hoped for.
But I've got so much confidence in my program that I'm happy to offer you a full money back guarantee.
That means if you follow your program and don't get amazing results, I’ll refund your money. No questions asked.
Matt
"My T levels were sub-optimal before I started. Now I feel like a different man! Doug was there every step and I can't praise him enough!"
★★★★★
Glenn
"This program has fitted perfectly with my schedule. I've gone from overweight 'dadbod' to the best shape of my life. Now my son asks if his daddy is going on Gladiators!"
★★★★★
Premium Online Coaching
£597 / $749 for 12 weeks
✅ Personalised gym or home workout program
✅ Custom calorie & nutrition targets in line with your goal
✅ Weekly check in's and a monthly coaching call with Doug
✅ Lifetime access to the exclusive community
✅ Access to 120 healthy, high protein recipes
✅ Access to the exclusive video classroom with over 100 lessons
✅ Money back guarantee if you don't get results!
OR
Ready To Lock In?
The trainer in your local gym will charge you $75 a week just to count your reps and tell you to "eat more protein".
I'll build you your own personalised workout and nutrition program, hold you accountable at every step, and get you in the best shape of your life...for a fraction of the price.
16 Week Elite Program
Now just $997
✅ 24 Hour Fast Track Set Up
✅ Private Kick Off Call with Doug
✅ Workout Program & Nutrition Targets
✅ Daily WhatsApp Support
✅ Weekly Accountability Check In
✅ Monthly Coaching Call with Doug
✅ Access to the Private Community
✅ Full Money Back Guarantee
✅ Bonus #1: Access to Doug A.I.
✅ Bonus #2: Exclusive Video Content
✅ Bonus #3: The Anti Diet Recipe Book
*Financing Options Available On Request*
Still On The Fence?
I understand! Investing in your health isn’t something you take lightly.
If you’ve got a question or you'd like to find out about the financing options that are available, please leave your details below and I’ll be in touch within 24 hours.
Premium Online Coaching
£597 / $749 for 12 weeks
✅ Personalised gym or home workout program
✅ Custom calorie & nutrition targets in line with your goal
✅ Weekly check in's and a monthly coaching call with Doug
✅ Lifetime access to the exclusive community
✅ Access to 120 healthy, high protein recipes
✅ Access to the exclusive video classroom with over 100 lessons
✅ Money back guarantee if you don't get results!
OR
Premium Online Coaching
£597 / $749 for 12 weeks
✅ Personalised gym or home workout program
✅ Custom calorie & nutrition targets in line with your goal
✅ Weekly check in's and a monthly coaching call with Doug
✅ Lifetime access to the exclusive community
✅ Access to 120 healthy, high protein recipes
✅ Access to the exclusive video classroom with over 100 lessons
✅ Money back guarantee if you don't get results!
OR
FAQs
Who is this program for?
80% of the people I work with are Men aged 35-50, but I have results which prove this program works well for anyone who is ready to follow it.
How does online coaching work?
You will get a workout program sent straight to your phone which you can do at your convenience. Then you'll complete a check in each week for accountability, and you can message me anytime on WhatsApp, iMessage or Email if you have questions.
How soon can I expect results?
I've seen clients lose 10lbs in the first week, but other people's body's can be more stubborn! However, if you follow the program I guarantee that you will get amazing results within 90 days.
Is this for the UK only?
This is for anyone in the world who is ready to take action! I work with people from the US, UK, Australia, NZ and many other countries.
Why is the program 12 weeks?
I've tried week to week, month to month, and 4, 8 & 12 week programs. After 5 years experience I have the data which proves that the 12 week program gets people the best results. Best results = best value for you!
What will my meal plan look like?
I’m not going to give you one! They're restrictive, boring, and bottom line…they don’t work. The best approach with your Nutrition is a flexible one. So I’ll give you targets to aim for, and teach you how to manage your own nutrition, which is a better long term solution.
How often do I have to exercise?
You decide! When you complete the onboarding form you get to tell me how much time you want to allocate to training each week and then I'll build you a workout plan that fits into your routine.
Can I workout at home?
Yes. I will create you a personalised workout plan that you can do in the gym or at home.
Why should I choose you?
Maybe you should, maybe you shouldn't! The coach - client relationship becomes a very personal one and it only works we get along and trust one another.
I have more questions! How can I get in contact with you?
Email me at [email protected] and I am happy to answer any other questions you have.